Markup Percentage Calculator

Calculate markup percentage and gross margin from cost and selling price, or the selling price for a given markup.

Markup formula

Markup % = (Selling price − Cost) ÷ Cost × 100

Selling price = Cost × (1 + Markup ÷ 100)

Cost ₹50, selling price ₹80: markup = 30 ÷ 50 × 100 = 60%, while the margin is 30 ÷ 80 × 100 = 37.5%.

Markup vs margin

MarkupMargin
25%20%
50%33.33%
100%50%
200%66.67%

Frequently asked questions

What is the difference between markup and margin?

Markup compares profit with cost; margin compares profit with the selling price. The same sale always has a higher markup than margin.

How do I convert markup to margin?

Margin = Markup ÷ (100 + Markup) × 100. A 50% markup is a 33.33% margin.